Skyfii (now called Beonic) provides location-based insights to physical venues, like major retailers, shopping malls, and airports. When COVID-19 hit – those customers were scrambling to adjust.
Fortunately, Skyfii already had the underlying technologies and capabilities to help them. We just needed to repackage it into a clear solution. Working with the product development, sales, and executive leadership teams, as well as our customers—I defined the key messaging for the solution, and translated it into marketing campaigns, website landing pages, and sales materials to communicate the value of the solution to new and existing customers.
